Tag Archives: Subject Line

Easter email marketing

The nerd inside of me always gets a little excited for major holidays because I get to see what creative (and not so creative) email marketing tactics brands use to try and get me to buy something from them. Below are a few of the many that hit my inbox yesterday morning for Easter. I have to say, HauteLook’s made me chuckle a little bit with their “clever” use of capitalization. Jo-Ann’s was un-inspiring but they did have an animated bunny in the body of their email so that made up for it in its own way.